Branding & Commercial Management

Branding & Commerical Management for WBA Cruiserweight Champion Richard Riakporhe.

One of our first tasks was to develop a personal brand he could carry across his fight gear – boxing shorts, gloves, workout gear, caps and corner wear. But also to craft an identity which he can use online on his digital platforms.
We worked with Richard to develop a logo, word-mark and colour guides, that we implemented across all his output for his title fight at the O2 Arena in June 2019.
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